I'M ELIZABETH BATTAGLIA
(Call me Liz.)
I’m passionate about crafting creative visuals across media, with robust experience in branding, digital, print, and UI/UX design. Extensive knowledge of finance, wellness, and consumer goods, with a healthy dose of freelance across multiple industries. I love creating impactful, results-driven work, and building new brands when possible. (That's the fun part!)
ABOUT ME
Creative Director with 20+ Years of Experience
(I don't look that old, do I? Don't answer that.)
I'm a fan of the "big idea"—and sometimes the small ones, too. A lover of bad jokes, puns, and a fierce supporter of the Oxford comma.
Grammatical proclivities aside, I thrive at the intersection of high-quality design, creative execution, and efficiency. I can create a concept and bring it to life across multiple formats—branding, digital, print, social, and UI/UX. I’m passionate about creating visually compelling, performance-driven work that not only looks great but also delivers results. I've worked with major brands in insurance, finance, insuretech, fintech, retail, consumer goods, pharma, fitness, wellness and more. And, when the job suits, I'll make a new brand. That is the most fun.
Key Achievements
Client Success & Creative Impact
Saved our biggest client, generating $53 million in billings annually, leading to my first merit raise. A testament to the power of creative innovation in high-stakes situations.
Multi-Million Dollar Campaigns
Developed creative for direct mail campaigns, reaching millions of recipients and contributing to over $140 million in billings. My work spanned both copy and design to drive massive results.
Sub-Brand Creation & Business Strategy
Unprompted, I created a sub-brand for an existing client, developing brand guidelines and a business strategy that brought in over $100k, earning me my second merit raise.
Rising Star Award & Recognition
Awarded the “Rising Star” for excellence in design and business impact. This recognition came with my third merit raise, highlighting my dedication to both creativity and the bottom line.
